Steve McCready
Paradoxical
Cambium Carbon's big vision for the environment
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Cambium Carbon's big vision for the environment

Net zero? How about net negative?

My guest for this episode is Ben Christensen. Ben, a Forbes 30 Under 30 lister and TedX speaker, is a thought-leader and industry expert. He is the CEO and Co-founder of Cambium Carbon, a climate-tech start-up. By working with cities to divert wood waste, local manufacturers to create sustainable products, and demand partners for offtake, they are creating a new regenerative supply chain for urban wood.

Listen in to learn about:

  • The carbon-intense wood supply chain that Cambium Carbon is disrupting and how they’re doing it.

  • Why Ben thinks net zero isn’t a big enough target and how he’s seeking net negative.

  • How creativity plays a role in Ben’s approach to business.

  • The importance of culture and finding the right people in building a successful business.

  • The challenge of balancing ‘I’ vs. ‘We’ in the corporate environment.

  • … and a whole lot more.

Learn more about Cambium Carbon at https://cambiumcarbon.com

Connect with Ben on LinkedIn: https://www.linkedin.com/in/btchr/


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