Steve McCready
Paradoxical
The Butterfly Pig helps children overcome medical procedure anxiety
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The Butterfly Pig helps children overcome medical procedure anxiety

Today’s guest is Mary Jenner, founder of The Butterfly Pig, a business that creates doll-sized medical devices for children, to help them understand medical procedures and lower their anxiety around them.

Here’s some of what we explored in our conversation:

  • The intersection of experience, interests, and identity that contributed to the beginning of The Butterfly Pig.

  • The origin of ‘The Butterfly Pig’ name.

  • How the ‘How hard could it be?’ gene has helped (and hindered) Mary.

  • The advantage Mary has over traditional doll makers and larger companies when it comes to developing products.

  • The role of family in helping her grow her business

  • How social media and Facebook groups have played an important role in the evolution and growth of the business.

Find Mary & The Butterfly Pig online:

Web: https://thebutterflypig.com

Instagram: https://instagram.com/thebutterflypig

Facebook: https://www.facebook.com/TheButterflyPig

TikTok: https://www.tiktok.com/@thebutterflypig


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Steve McCready
Paradoxical
Sure, you've got a small business, but that doesn't mean you can't have big ambitions.
Paradoxical is about the psychology behind doing big things in small business, so if you're looking to take your business to the next level, you've come to the right place.